LINKEDIN GHOSTWRITING WITH DAVID

Your buyers
are already
talking.

Let’s make your posts
part of the conversation.

I find the questions, frustrations, and debates your audience already cares about. Then turn your perspective on them into LinkedIn posts that sound like you.

FOR FOUNDERS, COACHES & CONSULTANTS
WITH EXPERTISE WORTH HEARING.
THE PERSON BEHIND YOUR POSTS01 / DAVID
David, LinkedIn ghostwriter, wearing glasses and a blue patterned shirt
Good writing starts
with better listening.
THE QUESTION BEFORE THE POST

“What are my buyers
actually trying to solve?”

↗
REAL CONVERSATIONS. YOUR PERSPECTIVE.
LESS STARING AT A BLANK PAGE.✳MORE “THAT’S EXACTLY WHAT I’VE BEEN THINKING.”✳

The conversation
comes first.

A topic is a starting point.
A tension gives people a reason to read.
Choose a sample and read the writing.

01 THE READER’S QUESTION
CoachingREADER PERSPECTIVE

How do I explain wanting to leave a job everyone else thinks I should be grateful for?

The question explored by this writing sample.
02 THE EDITORIAL ANGLE

Explore the social pressure to justify leaving a good job, while making room for careful investigation before resigning.

Your expertise supplies the answer.
The research makes sure it’s a question people care about.

03 THE POST, IN YOUR VOICE
CC
A career coachCareer coaching · Work & identityWriting sample ·
GHOSTWRITING SAMPLEText preview
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Read this complete sample ↗Explore all six samples ↗

Read the work.
Hear the voice.

Three different audiences.
Three different ways into the conversation.
Every piece has a point.

01
Coaching

Leaving a job you’re supposed to be grateful for.

Warm, reflective, empathetic

↗
03
Founders

Look at the week you’re about to double.

Candid, considered, reflective

↗
04
Consulting

Are you negotiating over the right assignment?

Conversational, pragmatic, commercially nuanced

↗

Independently written portfolio samples. Each piece shows the writing and the thinking behind it.

You bring
the perspective.
I do the digging.

You don’t need to arrive with a content calendar. A conversation about your work is enough to begin.

Let’s talk about your audience
01

Listen to your market.

I research audience discussions, recurring questions, objections, and the language people use when they talk openly about their problems.

02

Find your way in.

We connect those conversations with your experience. What would you challenge? What would you tell a client? What does your audience need to understand?

03

Make it sound like you.

Interviews and voice notes shape the language, rhythm, and point of view. Your posts add your judgment to the conversation.

04

Review. Refine. Publish.

You see every draft before it goes live. Feedback keeps the voice accurate and the arguments grounded in what you actually believe.

A presence built
around your thinking.

For the expert who wants to publish consistently, without making writing a second job.

  • You know your subject. Finding a fresh angle takes time.
  • You want the right people to understand your thinking.
  • You want a writer who can research, question, and edit.
A FEW THINGS YOU MIGHT BE WONDERING

Before we talk.

Will my posts sound like me?+

That’s what the interview and voice calibration are for. I pay attention to the words you use, how you explain an idea, and the positions you actually hold. You review the drafts and we refine them together.

Where do the ideas come from?+

Public audience discussions, professional communities, recurring objections, and questions people are already asking. Your own client conversations, experience, and views then shape the answer. Research informs the angle; your perspective leads the post.

Are these samples client work?+

These are independently written editorial demonstrations for the portfolio. They show how I research an angle, structure an argument, and adapt a voice. They aren’t attributed to commissioned clients.

How much time will I need?+

We’ll agree an interview rhythm that fits your schedule. Short conversations, existing materials, and voice notes can all feed the work. You’ll also need time to review drafts before publication.

What happens on the first call?+

We talk about your audience, what you want your writing to do, and where publishing currently gets stuck. If the fit is right, we agree scope, cadence, and next steps.

YOUR AUDIENCE HAS SOMETHING ON THEIR MIND.

Let’s write
into that.

Bring your business. Your point of view.
We’ll find the conversations worth joining.

Find your content angles
Talk about your content

Privacy, simply.

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For questions, email [email protected].